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Buyer’s Journey

Home » Buyer's Journey
 Insurance Re-imagined | How to delight buyers? | Take Their Pain Away.
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By Aditi Syal
In Buyer's Journey, Content Strategy, Delight Buyers
Posted August 10, 2020

Insurance Re-imagined | How to delight buyers? | Take Their Pain Away.

From Zero to IPO in Just 4 Years Lemonade Insurance Nailed it! Not just that, Its shares doubled on the first morning of trading. Secret to Success “One of the factors that stood out most to us [...]

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 Top 10 pieces of Profound Business Wisdom | CEO@BookMyShow
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By Aditi Syal
In Business Wisdom, Buyer's Journey, Marketing, Sales
Posted June 12, 2020

Top 10 pieces of Profound Business Wisdom | CEO@BookMyShow

The other day I was watching the interview with CEO@BookMyShow, Ashish Hemrajani. The interview was conducted by Shraddha Sharma of YourStory. #MoneyMatters Ashish is an inspiration. He has the [...]

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 How to create Buyer Persona? | Template | Xtensio
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By Aditi Syal
In Business Wisdom, Buyer's Journey, Marketing, Sales
Posted May 3, 2020

How to create Buyer Persona? | Template | Xtensio

What is a Buyer Persona? Buyer Persona is a sketch of person who is most likely to buy your product/service. Do you want to be “Noise” or “Signal”? If you sell age-defying [...]

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 Buyer’s Journey | How to Delight Your Customers?
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By Aditi Syal
In Buyer's Journey, Delight Buyers
Posted April 29, 2020

Buyer’s Journey | How to Delight Your Customers?

The buyer’s journey does not end as soon as he buys the product. Rather a buyer’s journey continues until the buyer opens the product, uses it, gives feedback, recommends/criticizes [...]

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 E-Learning | How to align Sales Process with Buyer’s Journey?
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By Aditi Syal
In Buyer's Journey, E-Learning, Increase Sales, Marketing, Sales
Posted April 15, 2020

E-Learning | How to align Sales Process with Buyer’s Journey?

Case Study | Business Review | Seriously Addictive Mathematics What’s in it for YOU? This post shares a classic example of how can a business get breakthrough success. First secret to this [...]

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 Buyer’s Journey | Why do People Buy Your Product?
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By Aditi Syal
In Buyer's Journey, Marketing, Sales
Posted March 30, 2020

Buyer’s Journey | Why do People Buy Your Product?

Do you know why people buy your product? If you succeed in finding the right answer to this question, You can surely sell better !! The answer to this question lies in this amazing secret to [...]

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 Buyer’s Journey | How to get more customers?
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By Aditi Syal
In Buyer's Journey, Increase Sales, Marketing, Sales
Posted March 24, 2020

Buyer’s Journey | How to get more customers?

Met with an entrepreneur (Let’s call him Ryan, don’t want to reveal his real identity) today over zoom and discussed his current business challenges. His foremost business challenge is to get [...]

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 How JTBD- “Job To Be Done” theory helped McDonald’s ?
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By Aditi Syal
In Buyer's Journey, Sales
Posted March 3, 2020

How JTBD- “Job To Be Done” theory helped McDonald’s ?

By using JTBD – “Job To be done” theory McDonald’s increased its milk shakes sales by 7 times. Want to know How?     Sometime back McDonald’s decided to innovate [...]

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 Buyer’s Journey | Proven strategy to increase sales!
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By Aditi Syal
In Buyer's Journey, Marketing, Sales
Posted February 26, 2020

Buyer’s Journey | Proven strategy to increase sales!

  The more you understand your buyer and his buying process the better sales you will make. Does this make sense to you? Let’s dig deeper: #FoodForThought: If you are selling a [...]

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 Online Grocery | 100s of Hot Leads but fractional conversions?
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By Aditi Syal
In Business Wisdom, Buyer's Journey, Marketing, Online Grocery, Sales
Posted February 14, 2020

Online Grocery | 100s of Hot Leads but fractional conversions?

Did you do your homework before opening up your online grocery store? I am sure, You did! However, I wonder, If the following things were part of your homework or not. Did you try to put yourself [...]

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