Business Wisdom

“How do you want the year 2021 to be?” I asked this question to my son…. He instantly said – “without masks“. May his wish come true! (Belated :)) Happy New [...]

What Successful CEOs don’t tell you about the Culture? Company culture is not just a status symbol! Company culture is not about adding “#cool” factor to your organization! [...]

The sales team gets to hear from buyers day in and day out. Thus, the sales team is better aware of the buyer’s pain-points. The marketing team can create compelling content. The sales team [...]

The other day I was watching the interview with CEO@BookMyShow, Ashish Hemrajani. The interview was conducted by Shraddha Sharma of YourStory. #MoneyMatters Ashish is an inspiration. He has the [...]

Negotiation is not: I win! You Lose! Negotiation is a collaboration between the two parties. -says Chris Voss, one of the world’s top Ex-FBI Hostage Negotiator. I got an opportunity to take [...]

Sales Playbook is a great solution to a very commonly faced problem. Problem: Is 80% of your Revenue Coming from 20% of the Sales Team?   Read on if you wish the Revenue distribution to look [...]

Do you have a Smarketing team? (Unified) Or A Sales team and A Marketing team. (Misaligned) Don’t worry, this misalignment is natural. To be honest Sales guys and Marketing guys come from [...]

What is a Buyer Persona? Buyer Persona is a sketch of person who is most likely to buy your product/service. Do you want to be “Noise” or “Signal”? If you sell age-defying [...]

For any investment, if you can earn decently more than what you have invested, it’s absolutely worth it. To gain more insights on whether HubSpot is worth investing or not, I interviewed [...]

It all started in a discussion the CEO of a niche services company. I just asked him:”What are the challenges you are facing during this lockdown?” Thanks to Covid-19. He told me how [...]